http://www.roughlydrafted.com/2009/01/06/a-closer-look-at-apples-advanced-notebook-battery-tech/ Daniel Eran Dilger in San Francisco Fri, 19 Mar 2010 02:15:36 -0400 http://wordpress.org/?v=2.9.2 hourly 1 http://www.roughlydrafted.com/2009/01/06/a-closer-look-at-apples-advanced-notebook-battery-tech/comment-page-1/#comment-16529 Thomas Mon, 12 Jan 2009 15:55:18 +0000 http://www.roughlydrafted.com/?p=2974#comment-16529 I've already heard a lot of pushback from pro users about the battery. I attended a Pro Video workshop sponsored by Apple and a partner who rents high-end gear for the film/video market. Filmmakers in attendance were scared to death of losing battery power during, as they put it, "a 12-hour shoot in the middle of the desert," where there was no access to an outlet. Expect an upsurge in external power backup solutions and small generator sales/rentals. But no one in THAT room, at least, was taking Apple's claims at face value. I myself was Tweeting the Keynote, and had to swap my battery near the end of it. I’ve already heard a lot of pushback from pro users about the battery. I attended a Pro Video workshop sponsored by Apple and a partner who rents high-end gear for the film/video market. Filmmakers in attendance were scared to death of losing battery power during, as they put it, “a 12-hour shoot in the middle of the desert,” where there was no access to an outlet. Expect an upsurge in external power backup solutions and small generator sales/rentals. But no one in THAT room, at least, was taking Apple’s claims at face value. I myself was Tweeting the Keynote, and had to swap my battery near the end of it.

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