I’m a PC too… touché

Daniel Eran Dilger
In its efforts to hijack Apple’s Get a Mac ads and embrace and extend their message to suit itself, Microsoft apparently forgot to actually watch Apple’s clips. User Sigma902 remixed the two for comical effect (well, probably not so funny to Microsoft after it spent $300 million brainstorming it all), but his post managed to get waylaid in my spam filter. So here it is in full glory.
Microsoft $300 Million Ads
Microsoft’s Mojave Attempts to Wet Vista’s Desert
Microsoft’s Mojave Experiment Exposes Serious Vista Problems
Paul Thurrott calls Apple “the Bad Guys” of Microsoft’s $300 Million Ads
Gates, Seinfeld and the $300 Million Ad to Nowhere
Microsoft’s $300 million ad campaign tumbles with new PC ads
Microsoft’s “Windows vs Walls” Ad Tries to Think Different, Fails
Microsoft’s “I’m a PC” Millions Actually Promoting the Mac
Microsoft’s ‘I’m a PC’ Campaign Keeps Getting Stranger (With Videos
I’m a PC too… touché
[Read more →]
September 22, 2008 17 Comments
Review: Apple’s second-generation iPod touch

Prince McLean, AppleInsider
The 2008 iPod touch inches closer to the iPhone line while retaining its iPod branding. It gets new audio input and recording features, volume controls, a speaker, and a full assortment of bundled apps, including Nike+ support.
September 22, 2008 5 Comments
Microsoft’s ‘I’m a PC’ Campaign Keeps Getting Stranger (With Videos)

Daniel Eran Dilger
If subliminally advertising Apple’s Macs through implied comparisons wasn’t bad enough, Microsoft’s subsequent ads make the case of Apple’s Get a Mac message even harder in an expanded series of “I’m a PC” ads: “I am Not Alone,” “Stereotype,” and “Our CEO is a Raging Nutcase.”
Microsoft $300 Million Ads
Microsoft’s Mojave Attempts to Wet Vista’s Desert
Microsoft’s Mojave Experiment Exposes Serious Vista Problems
Paul Thurrott calls Apple “the Bad Guys” of Microsoft’s $300 Million Ads
Gates, Seinfeld and the $300 Million Ad to Nowhere
Microsoft’s $300 million ad campaign tumbles with new PC ads
Microsoft’s “Windows vs Walls” Ad Tries to Think Different, Fails
Microsoft’s “I’m a PC” Millions Actually Promoting the Mac
Microsoft’s ‘I’m a PC’ Campaign Keeps Getting Stranger (With Videos)
I’m a PC too… touché
[Read more →]
September 22, 2008 53 Comments
