Daniel Eran Dilger
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10 iPod vs. Zune Myths

Zuneburg
Daniel Eran Dilger
Poor Microsoft! Its abandonment of PlaysForSure partners and other strategies related to its solo iPod killer efforts have been mercilessly attacked before the company can even get the new device into the hands of users.

On top of that, it’s also facing stiff competition in pricing. However, according to proponents of Ten iPod vs Zune Myths, the Zune is technically superior, with brilliant wireless sharing features, and will be able to compete with Apple’s iPod as a cheap loss leader. Ahem. They’re wrong, here’s why.

[This article discussed the 2006 Zune and iPods. For an updated look at the latest models, see:

Winter 2007 Feature Comparisons Update:
Winter 2007 Buyer’s Guide: Microsoft Zune 8 vs iPod Nano

Winter 2007 Market Update:
Why Microsoft’s Zune is Still Failing

The remainder of this article was published October 3, 2006. ]


Myth 1: The Zune has a larger screen that’s better for movies.

The iPod’s 2.5“ display is smaller, but the 3” Zune and last year’s iPod both offer the same resolution. The Zune’s slightly larger display is still showing the same number of dots; they’ll just be more obviously pixelated because each dot is larger. The lower pixel density of the Zune’s screen means its display can only be less sharp.

This flaw is exaggerated by Microsoft’s Vista-esque choice of using soft alpha transparency throughout the Zune interface. This makes for nice marketing photos, but makes it harder to navigate through screens when focusing on other things: walking, driving, exercising, riding a bike, or other things iPod users do.

While neither the iPod nor the Zune provide a cinematic movie experience, there is no benefit to having a slightly larger screen at the same resolution in a handheld device, apart from possibly lower battery life.

Viewed comfortably in the hand, the tiny iPod screen is the same relative size as a 27“ TV viewed from across a small room. The difference between the tiny iPod screen and the small Zune screen is relatively equivalent to viewing the iPod an inch or two closer–hardly the big deal Microsoft is trying to make it out to be.

In comparison, the display resolution of the 15” MacBook Pro is the same as the first 17“ Powerbook. The same resolution on a smaller screen simply looks better. For a competing handheld display to offer a better viewing experience, it would have to provide a higher resolution display. The Zune doesn’t.

Zune-Vs-Ipod-Screen-Size

Myth 2: The Zune screen has a horizontal display mode for viewing movies in a wide aspect ratio.

Widescreen movies do look better when presented on a wide screen, but the Zune doesn’t offer a wide aspect display; it has to stretch or letterbox the screen to show wide aspect movies just the same as an iPod or standard definition TV would.

It doesn’t gain magic dots of new resolution by being held sideways! It just distorts the display to show it in a stretched 3×4 aspect ratio, at the very same resolution. Microsoft carefully avoids calling it a wide aspect display because it isn’t.

A wide aspect ratio screen might not even be a great idea for a handheld device, because a wide display would be wasted when watching content designed for TV, which is probably a more likely and practical use for a portable device than watching cinematic movies designed for presentation in a palatial 70 mm Cinerama theater. What’s next, a handheld IMAX? Handheld cinema lacks a certain je ne sais quoi.

cinerama

I’ve watched a number of movies on my iPod in airplanes, and I find the size of the screen isn’t as important as its brightness or annoyances with reflective glare, particularly since I’ve scratched up the screen and haven’t gotten around to polishing the nicks out yet.

I’d rather watch a movie on my iPod than pull out a laptop, simply because it affords more privacy and is less obtrusive. I also rip content to my iPod to watch on TV, which I find a more practical use than watching movies or TV on its small screen, unless I’m stuck on a plane.

Lately, I’ve gotten hooked on playing iPod games, which make more sense as a handheld diversion when stuck waiting a few minutes or during a subway commute than trying to watch a movie or even a TV length program.

Myth 3: The Zune will play movies… or any video at all

According to a CNet MP3.com interview with Microsoft executives from two weeks ago, ”the Zune won’t immediately have video playback capability.“ Yikes! It’s supposed to be out the middle of November.

Rather than spinning this news as an understandable delay in putting together a complex product, Microsoft made other comments that suggested the company wasn’t working hard to deliver video playback, but rather discounted video playback as a feature all together…what the heck?!

In an interview with Bryan Lee, the VP and CFO of Microsoft’s Entertainment and Devices Division, paidcontent.org quoted Lee as saying:

”You’re right that there’s not a lot of emphasis on and that really kind of goes to maybe a big vision difference and competitive difference that we see with Apple right now. Our goal right now is to celebrate music. Our goal is to make that celebration a communal celebration and not a solitary celebration and our goal is empower both the artists and then the consumers of that art. That’s really what it’s about. … That’s the big use scenario; it’s what people are doing. Yes, there are some interesting headlines that come out every now and then about licensing 75 movies from your closely affiliated company but the usage around that, when you’re looking at the screen sizes, etc., it’s not a big focus.“

Wow, what a desperate spin! Microsoft is choosing to ”celebrate music“ because there isn’t anything else to celebrate.

By downplaying Apple’s movie programming from Disney, the ”closely affiliated company,“ as merely some ”interesting headlines,“ and completely ignoring a year’s worth of TV programming in the iTS, Microsoft revealed that it isn’t just slightly behind schedule in getting video perfected, but that it actually doesn’t have video on the company’s radar. Oops!

Disney iTunes Sales

It’s not just a lack of content and media partnerships, but rather a lack of technology, vision, and focus to deliver video playback as a feature. No movies, no TV programming, no video podcasts, but the Zune does come with a few music videos users can at some point watch repeatedly for hours of fun.

Additionally, the Zune features changeable desktop wallpaper. Why? Because having the 3” display light up to look at a static image is a great way to conserve battery life, while applications like video are simply “not a big focus.” Clearly, Microsoft has done their homework in knowing what consumers want: celebrations of synergy.

Myth 4: The Zune will do most everything else the iPod does at the same price

Well no, Microsoft isn’t supporting Audible audiobooks, nor providing any support for podcasting, nor has it announced any support for notes, tasks, calendars, contacts, or games. So all it does is play music.

Myth 5: The Zune offers similar hardware to the iPod at the same price

Well no, it doesn’t have a clickwheel, just a round button designed to look like one. That means there’s no circular input to spin through long lists of songs. The Zune is also thicker and longer. There’s also no support for importing photos from digital cameras like Apple’s iPod camera connector, no any option for sound recorders, and of course no Nike+.

There’s also no Microsoft equivalent to a 80GB iPod, the nano or shuffle. Without any selection of players, Microsoft will lose any sales from consumers who want both a large capacity player as well as a tiny accessory player that syncs with the same music collection. What existing players can Microsoft rebrand to deliver a comparable range in product offerings?

What value is Microsoft offering at the same price? A rewarmed WinCE PDA, packaged as the PlaysForSure Gigabeat music player which failed in the marketplace, and then rebranded again as the Zune. How many layers of failure does it take to deliver an iPod killer?

Myth 6: Wireless features on the Zune provide a compelling new feature.

The radio of a wireless device demands a lot of battery power, as anyone who’s ever used a mobile phone knows. Why put wireless features in a handheld device? While I can think of some interesting sharing or multiplayer game scenarios similar to those offered by handheld systems such as Nindendo’s DS, the Zune’s radio is only offering DRM wrapped exploding media.

Microsoft has only announced support for the ability to slowly upload individual tracks between players, and such a “sharing” always involves a DRM wrapper that destroys the song after three uses or three days, whether it’s a commercial track or not. Additionally, studios will be able to opt out of the sharing feature, so it won’t even work consistently.

Online Music and Movie Rental Myth

The Online Music and Movie Rental Myth

Even more oddly, despite all the talk about sharing and community, a received song can’t be forwarded on to others, so there’s no real community involved at all, just a single buying recommendation. Of course, given the scant likelihood of three Zunes being sold within the same county, this may never come up as an issue.

Who thinks this tepid non-feature will do anything beyond frustrating users while destroying their battery life? Microsoft could have built in support for actual sharing and community features, but instead has reserved the technology solely to spread DRM infections and advertise its own store. Will customers be amused by Microsoft’s crazy hijinks?

Lee compared this wireless sharing advertisement with the “social experiences around a YouTube or a MySpace” and “what they’ve done to reinvigorate a lot of things.” Despite the sharing and caring, the community only exists in the wireless world between Zunes.

There’s no sharing in the Microsoft Zune Marketplace to “reinvigorate a lot of things,” just the same demand for money and the hard sell on a $15 a month rental fee for exploding media. The reward for sharing tracks is simply assisting the collective in assimilating new users.

Given the choice between a) being pressed into service as part of the Microsoft Borg collective and b) having a chair thrown at them by the Borg Queen, it’s hard to imagine which option consumers would find more appealing. I’d rather have a bazillionare hit me with a chair, because it would be much easier to sue for the wounds of assault and battery than for battery loss and salt in a wound.

The Time Machine Rip-Off Myth

The Time Machine Rip-Off Myth

Myth 7: Microsoft will deeply discount the Zune as a loss leader to gain marketshare

When WalMart leaked its $289 discounted price for the Zune, it appeared that Microsoft hadn’t anticipated that Apple would cut the price of its similarly sized 30GB iPod to $249. Prior to Apple’s repricing, the Zune would have been ten bucks cheaper. That’s not much of a price difference, but due to human psychology, it would appear to be a meaningful discount.

After Apple unexpectedly dropped prices across the board, the Zune’s original street price was left at a 15% premium over Apple’s. Microsoft has since bit the bullet to bring the Zune down to the same price as the iPod: $249. Microsoft’s accessories are just as premium priced as Apple’s; in fact the prices are copied across the board, from $100 AV cables to a $30 dock; no discounts or competitive prices to be found anywhere.

Even so, a few industry wags inexplicably suggested that Microsoft would discount the Zune to $99 in order to get people to use it. They have since been proven wrong; clearly they didn’t realize the extent of Microsoft’s hubris.

Not only are customers expected to pay the same price for the Zune in its version 1.0 release, with inferior hardware and limited software functionality, but Microsoft is also hitting people up to pay a $15 music subscription for exploding media on top of that.

iPod Killer Myth

The Microsoft iPod-Killer Myth

Myth 8: Microsoft will deeply discount the Zune as a loss leader to gain subscription income

If cell phone carriers can subsidize mobile phones to get people to sign up for airtime calling plans, why can’t Microsoft do the same with the Zune? Glad you asked! Music and cell phones aren’t as complementary as analysts seem to think, as I described in Why Mobile Phones Make Bad iPods. Additionally, the market for each is very different.

Cell phones are not worth much without a service plan. We call them “PDAs,” and they simply don’t sell well. To use a mobile, you have to pay per minute. The cheapest plans are around $40 per month, and typical users pay closer to $75 a month, unless they talk on the phone a lot. The minutes that cell providers bill represent a rental charge for radio networks that would otherwise sit idle.

Cell providers have billions invested in their networks, so if they don’t have customers, they have expensive equipment in place that’s just growing obsolete and going to waste. Every customer they can sign up is more revenue with minimal cost.

Cell providers also oversubscribe their networks, betting that most users will be widely distributed and rarely using the system. During a crisis, cell phone networks quickly go out of service as an unusual number of subscribers all try to go online at once.

The costs of finding new customers, and maintaining enough new users to sustain maintenance of their expensive cell networks, is so high that service providers demand that users sign annual contracts. These contracts offer end users an upfront discount on a new phone, financed as part of an ongoing contract.

None of those factors are related to the mobile music business. Unlike phones, players are useful without any subscription; players actually benefit little from paying for a subscription. Why pay monthly charges to rent access to music, when for the same price ($180 a year!), you can collect a significant amount of your own music?

Why Mobile Phones Make Bad iPods

Why Mobile Phones Make Bad iPods

That’s not idle speculation; consumers have simply not supported the rental music model. It has been an ongoing failure for years, and the tide is certainly not turning toward music subscriptions of exploding media rentals.

Not only are music subscription plans optional and unpopular, but they also don’t involve nearly as much profit. Subscription music plans are in the $20 or less range per month, with no opportunity for any added sale of extra minutes or side plans.

That’s a fraction of what cell providers charge, and its not just extra revenue for a system of sunk costs. Music subscriptions involve royalty payments to the artists, or at least the labels that produced the content.

A new $50 a month Cingular customer is enriching the cell company with pure gravy. A $15 music subscription is not pure revenue, but shared with the content owners, in addition to system overhead. Microsoft isn’t selling access to its pool of royalty free content, it’s paying for every subscriber.

Clearly, the profits on subscription media are nothing compared to the gravy train of phone service providers, who can afford to subsidize phone costs in ways no music player company can.

At the same price as the iPod, Microsoft’s Zune isn’t making a hardware profit. Apple has long term hardware contracts for components and massive volume discounts based on the 60 million iPod units it has already sold.

Apple also has been selling hardware for thirty years. What comparable experience does Microsoft have in consumer hardware? Consider that Microsoft has sold 24 million Xbox units since 2001; despite being cheaper than the iPod, Microsoft has only sold 40% as many across the same five year period.

The Xbox is the only significant consumer hardware Microsoft has ever sold, apart from keyboards and mice. Microsoft has only ever managed to use their monopoly to kill competition in software. Hardware sales are a new game, and Microsoft has track record full of failures in hardware; even the Xbox, its brightest prospect, has lost the company billions of dollars.

The Microsoft Invincibility Myth

Apple also has hundreds of stores that are selling new iPods so fast that they require roaming sales people with handheld sales devices to manage lines. Ironically, the millions of iPods being sold in Apple stores are often rung up on handheld devices that are apparently WinCE based!

So Apple has built-in sales and a huge installed base of demand for its product. It regularly sells complementary iPod models to existing users, and its Made for iPod ecosystem is so profitable for third party partners that even rival Creative joined. Apple is also selling the iPod at a sustainable profit, not a loss leader price that it has to eventually make up for by selling enough accessories or subscription sales.

Microsoft has no sales infrastructure to sell Zunes to end users directly. They’ll sit on shelves next to the PlaysForSure devices Microsoft now has to compete against, including the existing Gigabeat that already isn’t selling. They’ll also be competing against iPods on those same shelves, along with other music players such as Creative Zen and the number two SanDisk Sansa.

People who want an iPod, or already have an iPod, are likely to buy an iPod, so the remaining 25% of the market will be competing largely against each other for the customers who aren’t already sold on Apple’s player. Creative and SanDisk aren’t likely to lay down for Microsoft.

Microsoft also has no tie in with either the Xbox or Windows; neither is going to auto-sell the Zune. The Windows monopoly is as powerless to force Zune adoption as it was to force PlaysForSure adoption. Users will have to drop $250 on a Zune to get one, and then they’ll get a hard sell for expensive accessories and media subscriptions because Microsoft originally expected to sell the Zune for 15% more than it’s currently priced.

There you have it: there’s no deep discounts, no competitive pricing, and no subsidized windfall happening for the Zune, although there might be a fire sale at some point.

Myth 9: The Zune has excited a lot of users already

Could there be more bad news? Of course! Even Paul Thurrott isn’t impressed with the Zune, calling its pricing strategy the “makings of a disaster.” Misery! Not only has the Zune suffered a horrific wreck of a product introduction, but Annie Wilkes is at the foot of the bed saying she doesn’t approve of how things are going.

 Rd Home E36929A1-Ea70-493B-B823-Dccea85Daf54 Files Its

The iTunes Monopoly/Failure Myth

If your number one fan is sending you hate mail, you have a problem. So what’s with all the Zune related web sites carefully repeating the same talking points? It’s called astroturfing.

Instead of inspiring actual interest in a grassroots fashion, Microsoft has resorted to spreading fake grass, crafting each site to suggest the appearance of something other than the advertisement it is.

iPod vs Zune: Microsoft's Slippery Astroturf

iPod vs Zune: Microsoft’s Slippery Astroturf

This is similar to the scam Microsoft pulled with its own imitation of Apple’s Switchers ad campaign. Titled “Confessions of a Mac to PC Convert,” the ad portrayed a professionally dressed woman complaining about her Mac, but ended up being a canned picture pulled from stock photography and voiced by a professional writer.

Stevenson Fails ‘Report Card’ on Mac Ads

Similarly, Greenpeace staffers have assigned to post “I’m a Mac user and gosh darn it I think that Greenpeace is alright with all their concern about the ecology!”

Top Secret: Greenpeace Report Misleading and Incompetent

One would expect a certain level of interest and excitement out of Microsoft’s own users, but that isn’t really happening. Nearly every Zune site on the web is carefully stepping around the piles of problems to spend a lot of time on Microsoft supplied bullet points, including the “celebration of music,” the slightly larger or at least stretched display, and how wireless DRM sharing is such a brilliant idea.

To paraphrase Rodney Dangerfield: the only way Microsoft could get a dog to play with the Zune would be to tie a porkchop around its neck.

Myth 10: Available in Brown

Haha, actually this myth is true, if any retailers actually choose to stock it. Brown! What was Microsoft thinking? It’s not even a nice brown.

Zune Brown

10 Ways Microsoft Can Salvage their iPod Killer

Honorable mention Myth: Zune PlaysForSure

Microsoft managed to make its weak PlaysForSure brand even more meaningless. What a bummer for Napster and all of the other Microsoft partners, as well as anyone who invested in PFS songs.

Of course, given the nosedive in subscriptions Napster reported, by the end of the year, most of that content will already have exploded.

The PFS dead horse will rise from its own ashes to become the dead horse of Zune Markeplace subscriptions. How long will Microsoft beat this one?

Why Microsoft’s Zune is Still Failing

Why Microsoft’s Zune is Still Failing

What do you think? I really like to hear from readers. Leave a comment or email me with your ideas.

More on the iPod and Zune

Winter 2007 Buyer’s Guide: Microsoft Zune 8 vs iPod Nano
Why Microsoft’s Zune is Still Failing
Zune vs. iPhone: Five Phases of Media Coverage
10 FAS: 5 – iPhone Sales vs Zune, Palm, RIM, Symbian, Windows Mobile
Zoon Awards Hall of Shame
iPod vs Zune: Microsoft’s Slippery Astroturf
iPod vs Zune: A Buyer’s Guide
The Two Faced Monster Inside Zune
The Danger of DRM
Strike 3: Why Zune will Bomb this Winter
Ten More Myths of Zune, part 2
Ten More Myths of Zune
The Secret Failures of Microsoft
Why Microsoft Can’t Compete With iTunes
The iTunes Monopoly/Failure Myth
10 Ways Microsoft Can Salvage their iPod Killer
Why Apple is Winning in Media Downloads
The Apple iTMS vs Amazon Unbox Rivalry Myth
New Media and Free Market Choice
The Online Music and Movie Rental Myth
The Microsoft iPod-Killer Myth

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  • power78

    This it the dumbest article I have ever read. Have you even touched a Zune before? Its obvious from your article you own an iPod and are in love with it to the point you cannot consider any other viewpoint. Articles like this should be buried for life.

    [Funnily enough, that’s my hand in picture holding the Zune in this “hands on” review, so yes I have touched them. And I agree that article will likely be buried on Digg, were that to matter. And finally, how wonderful a phrase is “are in love with it to the point you cannot consider any other viewpoint” used in a baseless critique of my comparison! Thanks for that, it was excellent. – Dan]

  • diamondmask

    Have you thought of updating your “comparison” since it was written long before the 2nd generation of Zune was released?

    Myself, I couldn’t care less about the WiFi or the sharing. I do care about sound quality. The video also isn’t high on my list, but being able to show photos on a bigger screen certainly is.

    I’m leaning towards the Zune because of the screen size and recent comments from unbiased sources that really like the navigation of the new Zunes. They like the feel of the wheel and the unit as a whole.

    At some point, one of them will come out with a unit that plays stellar video, big screen size and a decent battery life.

    And besides EVERYBODY has a freakin’ iPod.

    I don’t see the point of much of the 3rd party accessories for the iPod. All most people I know need are a docking station, a case, able to use it in a car, a charger, and good earphones.

    The rest is fluff.

    [The article links to the more recent Buyer’s Guide that specifically compared the Flash Zunes with the Nanos, but also includes notes on the HD based models and the Touch. Does the fact that “everyone has a PC” make you want to get a Mac, or does that line of reasoning only apply when talking about Microsoft’s inferior player? You sound suspiciously like a talking points robot. – Dan]

  • rjaii7522

    Okay Danny Boy…you can’t compare comparing iPods to Zunes like comparing PC’s to Macs. We are talking about an operating system. PC’s run the gamut. Just because a Dell user has Windows, do we say that everyone has a Dell? What about HP, or Toshiba? Each has it’s own strenghts and weaknesses. To my knowledge, Microsoft doesn’t make any computers. Apple makes an OS and the computers that run their OS. Don’t blame Micorsoft for hardware issues when it comes to PC and you can’t blame Microsoft for some of the issues that some PC’s have. 3rd party software can hose a system better than a buggy OS. But anyway…because most everyone has a PC (HP, Dell, Toshiba, Gateway – whatever) and all of these have Windows, things are more compatible. What good is an “Apple only” device if you are the only one that can use it or get anything out of it? Until Apple has the market share of people using their toy like OS, AND if they topple guys like IBM, then we’ll talk. Until then, you can keep the forbidden fruit to yourself.

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  • does_it_reeally_matter

    alright…you claim that all peeps who talk about zune do is “astroturf”? well what is this entire article then, i do not kno how many times i have read these same points. we get it zunes do not have a calender that can have tasks, phonebook, or games. damn! thank god everybody on earth has a cell phone that does all that. all those shitty ass programs do is take up space, so i can have less music on it. please bash on microsoft some more, i love reading “astroturf”complains

    [It’s not that “all peeps” who talk about the Zune are astroturfing, but rather that Microsoft set up a series of fake sites to suggest interest among real people, when there really was none. – Dan]

  • fucking-idiot

    ok your are a stupid piece of shit that should die. obviously from what i have read you have never even used a zune. I own both an ipod video and a Zune. i use the Zune every day. I gave my ipod to my brother because it was collecting dust. ok for one The zunes screen is way bigger, the colors are brilliant. everyone that i know that has an iPod and has seen my zune and used it wants to go out and buy one. i even have the old 30g. the newer ones are skinnier, smaller and even better. yeah ipod has zune beat with the touch. i plan on buying one soon. but with only 8-16g of memory i will still be using my zune. i have almost filled this thing up. but honestly dont take the time to make this fucking article if you dont know shit about the zune. please do us all a favor and shoot yourself or just never use a computer again. you fucking idiot

  • k0wag

    Ok. So I have noticed that you are bias to the iPod. Why didnt you say that in the first place. I can honestly say that yes I am bias to the Zune. I have owned 3 different iPods and 1 Zune. I will say that I will never go back to an iPod. Yeah the iPod has given me joy with the games but you know my phone also has games like some one else has mentioned. I used the Zune more then I have ever used an iPod. Then again it all depends on what you want in an MP3 player for which is better. I just wish that you would have stated your points and had more info on both sides instead of just one.

  • mr_collin101

    Lets forget about the fact that you are obviously in love with you brick of an iPod, or the fact that Zune sales are increasing and nearing the 1 million mark. Besides all of that the shit you say in your article is ignorant and untrue. the first day i had my Zune it played videos in a bright and smooth display. And i much prefer the precision of the click buttons to the novelty of the spinwheel on an iPod. in conclusion ot is never going to come down to actual facts on which is better, it is just a preference of some people to never want to change. so you will allways stick to your iggnorant opinions and i will watch my 3.5in screen on my slimmer Zune 80gb.

  • Stephen_Neri

    Well I have been a big ipod fan from the start. i got my first ipod wich was a nano and loved it. i kept getting news ones cause it would just wear out a lot cause thats what the track wheel does or i would give them away cause im just like that. I needed a new one and i went to walmart to get a new ipod touch ( wich has wifi by the way) i wanted something with more than 16gb of music so i was like this is perfect the 80GB ipod. but then i saw the Zune and i had heard a lot about them. it looked kinda big but it was still nice and small enough to fit in my pocket. it was also lighter than the ipod so that was nice too. i knew how to use the ipod very well and i didnt know anything about the zune. but i also likes the fact you could tranfers songs over rom zune to zune. so i was stuck until my cousin said just try out the zune and if you dont like ti return it and get the ipod because they were both the same price for the 80gb zune and the 80gb ipod. so i got the zune and as soon as i got home i had to install zune onto my coputer as you would have to get itunes if you didnt have it. but as soon as it opend up it imported all my songs fro itunes into zune with saved me hours of time. the zune also can connect through my router to my pc wich was also nice. the zune does have podcast and it also have frnds contacts games and a lot of things you say it doesnt. it has a great scrolling system in it and it wont wear out a quick as the ipod. over all i have used the ipod for 4 years now and i havused the zune for 4 days and i have switched over. i dont think i will ever go back to the ipod because the zune just has more to offer and is a lot better. i like you input on it but just make sure you stay up ti dat with things. but for me and for a lot of other people i have showed my new zune to they all agree its way better. thats just the fact that it is :D

  • WordOfMouth

    You say you have “touched” a Zune but I’ll give you a little hint you have to actually turn it on if your going to give a fair review. And you are obviously in love with your iPod there buddy. I had an iPod and I currently have a Zune now and I’m never going back. The sound quality is MUCH better and who cares about the games if I’m not mistaken they we’re aimed at a YOUNGER audience like say teenagers. And the screen is just fine for me as is the quality and the videos. I like the sharing feature. Who cares about the only listening to a song three times deal. The object is to request a song to a friend and see if they WANT to buy it for themselves. Oh I forgot the scroll bar :O Oh no so I guess the iPod must be better because of it but I don’t think so. The newest Zune actually has a feature similar to the scroll circle. And the radio can come in handy if you get tired of the songs you have. Oh and I forgot to mention that the device can actually tell the weather as well now. So forgive me if I am out o place and I realize some people may not agree but the Zune in my opinion is FAR better than ANY iPod.

  • burningmice

    This article is bullshit. You obviously never touched a zune idiot.

    [Dear Hotmail user: please reference my in depth reviews where I spell out in greater detail why the Zune hardware and software are so terrible (and yes, there is a photo of my hand holding a Zune). You might also be interested in the marketing reasons why the Zune failed miserably:

    Winter 2007 Buyer’s Guide: Microsoft Zune 8 vs iPod Nano

    Zune Sales Still In the Toilet

    Google ‘Zune’ on RDM ]

  • goodoldgrampa

    dude your an ipod lover and you know it I have a zune and an ipod and personaly thats abunch of total bullshit.zune does have widescreen movies and it has better resolution and internet now. and I think in 2010 the ipod will have to kiss its popularaty goodbye!!!!!

  • goodoldgrampa

    all apple lovers do is sit around all day and complain about how there losing and say that there better. NOR DOES APPLE HAVE A VIDEO GAME DOES IT DANIEL ERAN DILGER!!!!

  • goodoldgrampa

    PS: yes it does come in brown to show that we can bash are own product and not have a scratch…because we have 98 billion dollars,suck on that

    [With an email of “JO bro suck@gmail” and the handle “good old grampa,” I feel like approving your comments is somewhere between tolerating dissenting opinion and sponsoring a make a wish foundation request. Did the stereotype of Zune users’ eccentricity really need to get hammered down that harshly? – Dan ]

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